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Jiji raises $21 million for its online business in Africa

Izunna Okpala



Pan-African online classifieds company Jiji raised from six investors, led by Knuru Capital, $21 million in Series C andC-1 funding.

Co-foundedby Ukrainian billionaire Vladimir Mnogoletniy, the Nigeria-based company has an East-to-West footprint that includes Ghana, Uganda, Tanzania and Kenya.

In these markets, buyers and sellers use Jiji to process transactions from real estate to car sales.

“We’re Africa’s largest marketplace where people can sell almost anything. we’re like a mix of eBay and Craigslist for Africa,” Mnogoletniy said.

The classifieds site has two million listings on its Africa sites and in 2018, per company figures, reached eight million unique monthly users.

According to Mnogoletniy, Jiji sees an addressable market of 400 million people throughout its operating countries. The company acquired one of its rivals in April this year, when it bought Naspers ‘ online marketplace OLX in Nigeria, Ghana, Kenya, Tanzania and Uganda.

Jiji’s top three revenue and listing divisions (in order) include sales of cars, real estate and electronics (i.e. mobile phones).

The company’s total capital raised from 2014 to 2019 amounts to $50 million with the latest investment. Alain Dib, CEO of Knuru Capital, reported the lead of the Abu Dhabi fund on Jiji’s latest round.

Jiji is preparing to use the new investment to increase the total number of buyers, sellers and transactions on its platform. According to Mnogoletniy, the company will also update the platform to create more listings and more rapid matching in the real estate sector.

For the moment, Jiji has no plans to expand the country or purchase the company. “We may consider further acquisitions at some point, but for the time being we would like to concentrate on those five markets,” Mnogoletniy said, referring to the current African country presence of Jiji.

Jiji employs an automated and manual verification process to ensure the quality of listings, particularly in real estate. “We were able to remove a high percentage of fraud listings and estimate fraud listings below 1 percent,” Mnogoletniy said.

He acknowledged the threat of Nigeria-based online scams. “We take the security of data very seriously. We only have a data-control officer to do the data-protection testing.”

Jiji may add on services such as finance and payments with the large consumer base and amount of transactional activity on its network.

“We had a lot of discussions over the inclusion of markets other than our main business. We agreed to be laser-focused on our core business for the next three to five years — to be Africa’s largest marketplace for buying and selling to over 400 million people,” said Mnogoletniy.

With Africa recording some of the fastest growth in the world for mobile usage and internet penetration, the company faces an improving business environment for its goals.

In Africa’s that online classifieds space, Jiji also faces competitors.

Pan-African e-commerce company Jumia, which listed in April in an NYSE IPO, operates its Jumia Deals digital marketplace site in multiple African countries.

Swiss-owned Ringier Africa has classified services and business content sites in eight French and English-speaking countries. On car sales, Nigerian startup Cars45 has created an online marketplace for pricing, rating and selling used autos.

Adding to the trend of foreign-backed ventures entering Africa’s internet business space, Chinese-owned Opera launched an online buy/sell site, OList, last month connected to its African payment app, OPay.

And eBay operates a partnership with Mall for Africa for limited goods sales from Africa to the U.S., but hasn’t gone live yet on the continent.

On outpacing rivals in its markets, Jiji’s co-founder Mnogoletniy touts the company’s total focus on the classifieds business, market experience and capital as advantages.

“We’ve spent five years and raised $50 million to build Jiji to where it is today. It would take $50 to $100 million for these others to have a chance at building a similar business,” he said.

General News

COVID-19: An update on the success of Coronavirus treatment

Izunna Okpala



There is hope in the fight against Covid-19. New evidence now exist in the United States of America supporting this procedure. Physicians in the Kansas City area, including Joe Brewer, Dan Hinthorn and Dr. Jeff Colyer, continue to see a lot of patients and some have shown progress. Hydroxychloroquine has been applied to treatment options by major medical facilities including the University of Washington and Mass General.

In addition, before this, according to a study conducted by French researchers on 80 cases who recovered from the virus within six days of treatment, a combination of hydroxychloroquine and azithromycin has been found effective in treating patients with the COVID-19 coronavirus.

Hydroxychloroquine is an anti-malarial and anti-inflammatory medication used to treat autoimmune conditions such as lupus and rheumatoid arthritis, although it has been tested against symptoms of the novel coronavirus with some results.

Bahrain is one of the first countries to study hydroxychloroquine as a COVID-19 medication, having first used the drug on 26 February, two days after the first case of coronavirus was reported.

Countries around the world are increasing access to hydroxychloroquine and chloroquine, similar compounds that are synthetic versions of quinine, which derive from cinchona trees and have been used to treat malaria for decades.

Considering the urgent therapeutic need to control this disease with efficient and safe medicines, and considering the negligible cost of both hydroxychloroquine and azithromycin, we believe that this therapeutic approach should be tested urgently by medical practitioners both to prevent the spread of the disease and to treat patients until serious irreversible respiratory complications.

Even now, medical experts are still questioning the use of chloroquine as a drug. Usage of chloroquine for symptomatic treatment of coronavirus has not been licensed by the World Health Organisation. The U.S. Food and Drug Administration (FDA) is currently researching a way to make the drug available for emergency use in the United States, but in a way that gives the government data about whether it is safe and effective.

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The Impact of COVID-19 on African Tech Ecosystem

Izunna Okpala



The Coronavirus (COVID-19) resulted in mass production shutdowns and supply chain disruptions due to port closures in China, creating global ripple effects in a unprecedented “twin supply-demand shock” across all the economic sectors.

More recently, it is stated that the number of cases in China is slowing down, raising hopes that it will eventually hit a peak and be regulated. Nevertheless, the Organization for Economic Co-operation and Development reported in early March that “annual global GDP growth is expected to decline to 2.4 per cent in 2020 as a whole, from an already sluggish 2.9 per cent in 2019, with growth likely even negative in the first quarter of 2020,” with financial markets plummeting in the days that follow.

There is a high degree of uncertainty about the spread of COVID-19 and its effects on Africa is expected to be significant, given the exposure of the continent to China. Cases in Algeria, Cameroon, Egypt, Morocco, Nigeria, Senegal, South Africa, Togo and Tunisia have been registered as yet. When there is a major COVID-19 outbreak in Africa it could already overwhelm the region’s poor health-care systems.

Coronavirus outbreak would have a downside risk for short-term growth for sub-Saharan African economies, according to ratings agency Fitch, particularly in Ghana, Angola, Equatorial Guinea, South Africa, Gabon, and Nigeria – all countries that export large amounts of commodities to China.

Last year, Africa’s Technology, Media and Telecommunications sector was expected to draw high-value investments, with many telecommunications firms looking to develop infrastructure as well as the booming e-commerce market showing potential for regional M&A. The ambiguity surrounding COVID-19, however, means that anticipated investment could be delayed as tech investors anticipate volatility and recover from the short-term impacts.

Many major technology multinationals have said that the effects of lower demand for their goods in China and the effect of breaks in the supply chain of materials required to produce their goods have negatively impacted their companies. Some have been forced to shut down shops, warehouses, production facilities and offices and let workers work from home. Labor-intensive industries are the most affected by the virus and this has impacted planned ventures, production and releases of goods in this market. It is likely to have a ripple effect in Africa and also contribute to project delays.

It is expected that if people stop going to the cinemas for fear of picking up the virus, leave the way open for mainstream broadcasters and live streaming services to enjoy staying at home film and television watchers, the global theater industry will suffer. It would be important to see what improvements film studios are making to overcome this challenge. One alternative could be using on-demand transactional video platforms for new releases. Whatever methods are introduced, the effect is likely to disrupt the conventional dependence on theaters as the first release window and, eventually, the way the film distribution industry does business could be changed forever as a result.

Wuhan in China is the world’s largest manufacturer of optical fibers and cables, accounting for a quarter of the global market. A break in the supply chain for these goods could impact the African telecommunications industry and Africa’s search to introduce fourth industrial revolution technology infrastructure. Fiber optic cable is a critical component of high-speed broadband, which is important for and implementation of 4IR technology.

When more and more customers ignore public spaces, Nigeria is also expected to see an spike in online shopping. Nigeria banks are also likely to begin testing sites for disaster recovery to ensure continued trading and business continuity where operations are affected by COVID-19 office evacuations.

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Nigerian News

FlutterWave support for Paga sealed

Izunna Okpala



All companies that make use of the FlutterWave payment portal now have the opportunity to accept payment from Nigeria’s nearly 15 million Paga users.

Established in 2009, Paga is the most popular mobile payment platform in Nigeria, and has some 15,000 agents across Nigeria. It provides a variety of financial services including free money transfers, bank accounts deposit, airtime purchase / sending, bill payments, remittances, bulk disbursements & collections that are accessible through online platforms (web / app) and any cell phone through the USSD code *242#.

FlutterWave is a payment gateway for merchants who enable e-commerce merchants across several African countries to accept payment through:

  • Debit and Credit Cards
  • Bank Account
  • Mobile Money
  • POS
  • M-Pesa
  • Visa QR
  • Bank Transfer
  • USSD

Flutterwave recently raised a $35 million Series B round for payments in Africa and confirmed a collaboration with Worldpay FIS.

In 2016 a team of ex-bankers, businessmen and engineers created the fintech startup.

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